Marketing Performance Audits

Given the scrutiny of numbers, metrics and KPIs within all organisations there has never been a more important time to build your approach to how you measure, monitor and report on the performance of your marketing efforts.  

 

Through our Marketing Performance Audits we’ll help you identify your sources of data and insight,  fill gaps in your knowledge as well as enable you to successfully monitor and report back to stakeholders on the impact of your marketing.

Identify your data sources

What information do you have access to that can monitor and measure the impact of your marketing.

Fill your data gaps

What are your data gaps and how can you begin to fill them to demonstrate the effectiveness of marketing.

Identify relevant metrics

Develop the metrics you need to monitor & measure to show marketing’s attribution to business success.

Measure, measure, measure.  What you don’t measure you can’t understand, control or improve.

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