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We specialise in Strategic Marketing Planning & Performance Management

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Net promoter score (NPS)

Net Promoter or Net Promoter Score (NPS) is a customer loyalty metric. It can be used to gauge the loyalty of a firm’s customer relationships.

New vs returning customers

Do you have a good balance of returning vs new customers? How well you are maintaining your customer relationships over time? 

Customer life time value

Sounds simple but identify your customers who drive the most profit for your business. Rank them and understand how impactful they are as individuals.

Our latest articles are taken from our measure 4 success blog. Visit and subscribe to learn about more ideas and insights for measuring your marketing efforts at https://measure4success.wordpress.com

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