Boost your marketing ROI
Boost your marketing ROI

e-nexus is a specialist marketing performance agency.  We can help you understand, develop and use marketing metrics to enhance the effectiveness of your marketing efforts, marketing mix, investments and operations.

MARKETING METRICS

We can help you develop a dashboard of metrics for you to understand and evaluate the value of your marketing.

OPTIMISE YOUR MARKETING

Let us show you how to use your marketing metrics to deliver quick wins and long term successes.

OUR SERVICES

We provide a range of services to enable you to measure and take your marketing efforts to the next level.

Measure for success blog

Presenting metrics to senior managers
Senior Managers don’t want numbers thrown in their faces, so marketers need to use data to tell a story. An endless stream of data, numbers and metrics are tough to digest and carries less meaning than visual methods of presenting... Continue Reading →
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Measure what can be measured, and make measurable what cannot be measured.  Galileo Galilei  
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Key metric – Incremental sales
Incremental Sales measures the contribution of your marketing efforts to increasing sales revenue. This KPI emphasizes the close relationship between sales and marketing, and how that relationship benefits the organisation. Marketing attracts qualified leads, and sales converts those leads into... Continue Reading →
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